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HoH Fashion: A one stop online shop for individuals whose fashion sense screams Powerful, Pretty & Poised. My target audience are different form of me – it may be a mix of the old me: a college girl who could switch from studying to clubbing within a few hours; the current me: a stay at home mom who runs errands and embodies a wife and mother & the future me: a businesswoman who likes to have fun and looking good while being a boss.